{"id":3550,"date":"2023-03-07T04:49:43","date_gmt":"2023-03-06T23:19:43","guid":{"rendered":"https:\/\/classof2024.fountainheadschools.org\/2023\/03\/07\/advertising-course-by-clever-harvey\/"},"modified":"2023-10-20T09:06:34","modified_gmt":"2023-10-20T03:36:34","slug":"advertising-course-by-clever-harvey","status":"publish","type":"post","link":"https:\/\/classof2024.fountainheadschools.org\/?p=3550","title":{"rendered":"ADVERTISING COURSE ( by clever harvey)"},"content":{"rendered":"<p>The Advertising course is\u00c2\u00a0an in-depth study of concepts, designing, marketing, communication, strategies, planning of advertising marketing. So, I thought\u00c2\u00a0 taking up this task and I collaborated with Domino&#8217;s through clever harvey.\u00c2\u00a0<span dir=\"ltr\" role=\"presentation\">Where I created the ad, I also have to solve a special challenge for the marketing team\u00c2\u00a0<\/span><span dir=\"ltr\" role=\"presentation\">of Dominos, given by the Domino&#8217;s CMO.\u00c2\u00a0Advertising courses main aim is to teach learners the principles of advertising and marketing. On the last day of session , I will present the video ad that I will make on Invideo .This will be supported with a premise and a storyboard. All of the will be done\u00c2\u00a0with a customer base in mind. All of these elements are part of an Industry document \u00e2\u20ac\u201dA Creative Brief.<\/span><\/p>\n<h4>LO1:Identify your own strengths and develop areas for personal growth.<\/h4>\n<p>During this programme, I struggled with few tasks such as making a segmentation tree for our ad and customer profile . Later , I connected it with my subjects economics and Business management , I worked upon this areas learned the basics and completed the given tasks . However , through this course I found out that I was very good at making video script and perception maps . Which really helped our team to figure out our target audience and get a clear idea of what we are working on .<\/p>\n<h4>LO2: Demonstrate that challenges have been undertaken, developing new skills in the process.<\/h4>\n<p>In this course there is every day task given to our team , we used to spend 2 hrs everyday completing our task which includes tasks like (Making a Statement: Introduction to Marketing &amp; Advertising,What Types of People Buy From You? ,Who Is Your Customer? Targeting an Audience,What Makes People Buy? Value,Where Everyone Knows Your Name: Brand Image,Beating the Competition: Positioning &amp; Perception Maps,Storyboarding our Ad for Domino\u00e2\u20ac\u2122s!,6 Positioning Strategies,Intel With Market Research,Where it All Comes Together: Product, Place, Promotion, Price, at last\u00c2\u00a0design and pitch an original video ad for Domino\u00e2\u20ac\u2122s!) . All this challenges were difficult to work on but as minimal amount of time given our team and I were able to complete all this tasks . Through this my time management skills was also improved.<\/p>\n<h4>LO3: Demonstrate how to initiate and plan a CAS experience.<\/h4>\n<p>While working on this project , We have to make a plan on what type of advertising we are working on, how to target our audience in market ,what type of customers we should focus on, will our ad be successful , was our idea appropriate for the society , Was it illegally harming the competitor or not . We were supposed to make a plan on all this tasks , and at the end of programme present our whole plan with the help of invideo.<\/p>\n<h4>LO5:Demonstrate the skills and recognize the benefits of working collaboratively.<\/h4>\n<p>In this programme , we were divided into a groups of three , which really helped me organize the the ad . By working in a group there were many ideas from different point of view which made us think even critically and coming up with effective advantages . Moreover , we came up with the idea that the person who is not good in a particular task will be given that task to do rather by just giving it the the person who knows what comes under that task , which made each and every person in our group knowledgeable about the programme at the end of it.<\/p>\n<h4>LO7: Recognize and consider the ethics of choices and actions.<\/h4>\n<p>During the beginning and ending of the course , there were\u00c2\u00a0 many choices and actions taken by us keeping all the rules and regulations in mind . Some of them were submitting every task and work provided to us before deadlines , listen everyone&#8217;s opinion without arguing , teamwork is the best key for a successful business , respect the person who took their time off to teach you ,and many more . Taking all these choices the end outcome was distinct.<\/p>\n<h5>EVIDENCEs:<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6951\" src=\"https:\/\/classof2024.fountainheadschools.org\/wp-content\/uploads\/2023\/02\/2023-03-03-25-213x300.png\" alt=\"\" width=\"213\" height=\"300\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Advertising course is\u00c2\u00a0an in-depth study of concepts, designing, marketing, communication, strategies, planning of advertising marketing. So, I thought\u00c2\u00a0 taking up this task and I collaborated with Domino&#8217;s through clever harvey.\u00c2\u00a0Where I created the ad, I also have to solve a special challenge for the marketing team\u00c2\u00a0of Dominos, given by the Domino&#8217;s CMO.\u00c2\u00a0Advertising courses main [&hellip;]<\/p>\n","protected":false},"author":241092397,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1481],"tags":[],"class_list":["post-3550","post","type-post","status-publish","format-standard","hentry","category-yashvi-boghra"],"_links":{"self":[{"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/posts\/3550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/users\/241092397"}],"replies":[{"embeddable":true,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3550"}],"version-history":[{"count":1,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/posts\/3550\/revisions"}],"predecessor-version":[{"id":5341,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=\/wp\/v2\/posts\/3550\/revisions\/5341"}],"wp:attachment":[{"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/classof2024.fountainheadschools.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}